Theo-cracy 2.0

Tom Ricketts introduced Theo Epstein, new President
of Baseball Operations, to the media last week.

Hopefully, a new era has arrived with the introduction of Theo Epstein as President of Baseball Operations, Jed Hoyer as General Manager, and Jason McLeod in some role in player development.  Epstein was formally introduced at a press conference on October 25 while Hoyer and McLeod will get theirs tomorrow.  I hope this means new philosophy with a solid gameplan in the Cubs front office, because for the last two years really, it seemed as if there was an argument going on between staff in favor of rebuilding and staff in favor of trying to win now, and the roster moves the Cubs made were a mix of both.  For example, trading Derrek Lee in August 2010 favored rebuilding, while trading some of the organization's top prospects for Matt Garza favored winning now.  The inconsistencies start at ownership.

I remember this part well; when Tom Ricketts was taking criticism for having a business man in Crane Kenney as President instead of a 'baseball guy' (as in a man with a scouting background who actively is overseeing player development and other staff in the organization), Ricketts replied that he doesn't need a 'baseball guy' to watch his other 'baseball guy' (talking about GM Jim Hendry).  However, Ricketts said in the Epstein press conference that Epstein had been a target to be the architect of the organization from the day Hendry stepped down.  Apparently a 'baseball guy' comes in handy, as one should.  The role of President of a baseball franchise is not to sell hot dogs and suite packages to corporations, it's to oversee all the player personnel and development staff, including the entire front office and all the players.  Kenney hardly did the second part at all.

Ronnie Woo-Woo approves.

The public's reaction to Epstein here in Chicago has honestly been stunning.  I don't really think that's a good thing, though.  If this is a true theo-cracy, then there Theo must be the deity at the center of it all.  So far, everyone in Chicago has tabbed Epstein as the savior of the Cubs organization, and surely there's no way the Cubs won't win a World Series now.  See how far that kind of thinking has gotten us?  Come on guys.

Theo-cracy 1.0, the Red Sox version, was revolutionary because it found value (or lack thereof) in players for specific traits or abilities, so as to maximize the baseball capabilities of the 25-man roster, just like Billy Beane did in Oakland.  However, Theo-cracy 1.0 was performed on a much bigger stage; Red Sox Nation, desperate for a World Series title for the first time in a Cub-like number of years.

Theo was not without seemingly random occurrences of luck.  How could he have predicted that a slow, bad-fielding first baseman-turned-DH from Minnesota, whose career high in homers was 20 in 2002, would turn into the AL home run king with 54 just four years later?  Also, it wasn't like he was taking over a bad team.  The Red Sox had put together playoff teams in 1995, 1998, 1999, and won 93 games in 2002.  He inherited Manny Ramirez, Johnny Damon, Trot Nixon, Nomar Garciaparra, Derek Lowe, and Pedro Martinez, six established stars on a good team.  On the Cubs, however, there is nowhere near as much star power.

In other news, the wall advertising behind Epstein during
his press conferences will no longer be the Red Sox'
signature visually-appealing Dunkin Donuts logo.

The only stars the Cubs have right now are Starlin Castro and Matt Garza.  After that, questions arise everywhere, whether it be inconsistency from Geovany Soto or Ryan Dempster or who will even start at the corners of the infield next season.  This is exactly why Theo is no savior; this is by far a harder challenge than his first in Boston.

Hoyer and McLeod, on the other hand, were just minions of Epstein back in the day.  The two took what they learned to San Diego, where Hoyer became GM in 2010 and McLeod joined the front office.  Together, they helped revamp the Padres' scouting and development system.  Partially as a result, Baseball America ranked the Padres' organizational talent eighth in MLB.  Now Hoyer and McLeod are reunited with their mentor, and I think the result will be one of the most unique decision-making forces around.

While the roles of GM and President of Baseball Operations are not interchangeable, they have their similarities.  While GM used to be the only job that seemed to matter to construct a ballclub, things appear to be changing.  When the media asked former Phillies and Blue Jays GM Pat Gillick about the Cubs' vacancy, he replied that he longer wanted to be a GM, but rather a President of Baseball Operations.

An action shot of Theo starring the ivy
in a rarely-seen autumn color scheme.

A President of Baseball Operations does exactly what it sounds like; he is the top authority in charge of everything in the Cubs organization relating to the actual team put out on the field, which means he has power over the GM and anyone else in the front office.  It appears to be a most desirable position these days.  Epstein saw the benefits and abandoned ship with the Red Sox to get it with the Cubs.  So even though Hoyer will be making the day-to-day moves like roster call-ups or arbitration negotiations, Epstein will be the key architect of the team, the big-picture guy.  McLeod, scouting director Tim Wilken and VP of Player Personnel Oneri Fleita will be shuffling minor leaguers and crunching numbers to help build the future.  I therefore think it's kind of ironic that everyone is calling Epstein the savior while the Cubs front office will be more of a team effort than it ever has been.

Even though Epstein can't play third or first base, outfield, or a #5 starting pitcher (or a #4 or #3, for that matter), his presence on the team will be felt in the next few years.  He's no savior, but he and his delegation of executives will get the team to start playing better baseball one way or another.  Realistically, 2012 probably isn't the year, but I have high hopes for 2013.  As does Epstein.